Web3 Domain Names
Discover web3 domain names, blockchain domain alternatives, and why crypto founders still love .com. Learn about Web2 vs Web3 domains and where to buy them.
Discover web3 domain names, blockchain domain alternatives, and why crypto founders still love .com. Learn about Web2 vs Web3 domains and where to buy them.
Picture this: You're trying to send crypto to a friend, and they hit you with a wallet address that looks like someone smashed their keyboard during a caffeine-induced panic attack. Forty-two characters of alphanumeric chaos. Now imagine if instead, you could just type "john.crypto" and call it a day. Welcome to the world of web3 domain names—where blockchain meets practicality, and the debate about whether they're actually the future is still very much alive.
Before we dive into domain names, let's address the elephant in the digital room: What is Web3?
Think of the internet's evolution like this: Web1 was the early days—static websites where you could read stuff but not do much else. Web2 (where we live now) gave us social media, cloud storage, and the ability to actually interact with the internet. You post, you comment, you exist online—but platforms like Facebook, Google, and Amazon hold all the cards.
Web3? It's the promised land of decentralization, where you own your data, your digital assets, and your online identity. Blockchain technology powers this vision, distributing control across networks instead of concentrating it in the hands of tech giants. It's democratic, transparent, and—depending on who you ask—either revolutionary or wildly overhyped.
Here's where it gets interesting. No, Web3 isn't just crypto, but crypto is definitely its loudest cheerleader. Web3 encompasses decentralized applications (dApps), NFTs, blockchain-based social networks, and yes, cryptocurrencies. Think of crypto as one tool in the Web3 toolbox—a really popular, controversial, volatility-prone tool that gets all the media attention.
Alright, now we're getting somewhere. Web3 domains are blockchain-based digital identifiers that theoretically give you decentralized ownership and control over your online identity, assets, and data. I say "theoretically" because—plot twist—there's legitimate debate about whether web3 domains are truly decentralized or deliver everything they promise.
Here's what they do well: They act as human-readable replacements for those nightmare-inducing cryptocurrency wallet addresses. Just like how Web2 DNS domain names use friendly addresses like IndieHackers.com instead of numerical IP addresses (try remembering 172.67.155.106), web3 domains swap out "0x742d35Cc6634C0532925a3b844Bc9e7595f0bEb" for something like "yourname.eth."
They're designed to help you:
Log in to decentralized applications
Build decentralized websites
Simplify cryptocurrency payments
Create a portable digital identity across platforms
Here's something the web3 evangelists don't always shout from the rooftops: Many web3 and crypto companies don't actually use web3 domain names for brand building and establishing their online presence. Instead, they do exactly what everyone else does—they grab a solid Web2 domain name.
Why? Because when you're trying to build trust, get investors, and reach mainstream users, "YourStartup.com" still carries more weight than "YourStartup.crypto." It's the difference between showing up to a job interview in a tailored suit versus wearing a "The Future Is Now" t-shirt. Both might be you, but one gets taken more seriously.
Let's break down the key differences between Web2 and Web3 domains:
Ownership
Control
Censorship
Browser Support
Price
Recognition
SEO Value
Rented annually from registrars
Centralized (ICANN, registrars)
Can be seized or taken down
Universal
$10-99/year typically
Everyone knows what .com is
Proven, established
Purchased once (usually) owned permanently
Decentralized (supposedly)
Theoretically censorship-resistant
Requires special browsers or extensions
$5-$5,000+ one-time (varies wildly)
Still explaining what .eth means
Basically nonexistent
The brutal truth? For business purposes, Web2 domains still dominate. But for crypto transactions and Web3-specific use cases, blockchain domains have their place.
Web3 domain names come in their own flavors. Here are some popular extensions:
.crypto — The OG, straightforward choice
.eth — Ethereum's darling, massively popular
.888 — Lucky number, crypto vibes
.blockchain — Does what it says on the tin
.wallet — Perfect for wallet addresses
.nft — For the digital art collectors
.metaverse — When you're building in virtual reality
.hodl — Crypto culture reference for the initiated
.token — Self-explanatory
And many more: .dream, .hub, .learn, .oo, .startup, .wave
Here's where things get really interesting. Despite all the blockchain domain hype, web3 founders are surprisingly open-minded about domain extensions—maybe even more so than traditional industries. You'll see web3 startups built on everything from .com to .online, and there's less stigma around "non-standard" TLDs.
.com — Surprise! Even in web3, .com is king. It's the gold standard, the most coveted, the domain extension that makes investors nod approvingly. When a crypto startup has a .com, they mean business.
.io — This is the tech world's darling. Technically the country code for the Indian Ocean Territory, but repurposed as the unofficial extension for tech companies. "I/O" (input/output) is programmer speak, so it's no wonder web3 developers gravitated toward it. When you couldn't snag your desired .com, .io became the respectable Plan B.
.org — Popular with community-driven web3 projects, open-source initiatives, and even some for-profit companies trying to emphasize their mission over profit. It signals legitimacy and seriousness.
.xyz — For a hot minute, .xyz was practically the unofficial .com of web3. It was THE extension for crypto startups alongside .io and .org. While its dominance has cooled slightly, it's still massively popular among web3 founders who appreciate its modern, slightly rebellious vibe.
.fi — Finland's country code, cleverly repurposed by DeFi (Decentralized Finance) and fintech companies to stand for "finance." Short, memorable, on-brand.
.finance — When your entire business model revolves around financial services, why not make it obvious? This extension epitomizes what crypto is about—money, transactions, and financial freedom.
.exchange — Crypto exchanges love this one. When you're Binance or Coinbase, you want clarity. An .exchange domain tells users exactly what you do.
.network — Web3 is all about networks—blockchain networks, social networks, decentralized networks. This extension fits naturally.
.dev — Perfect for developers building Web3 infrastructure, dApps, and open-source projects. Google owns this one, which gives it extra credibility.
.tech — Let's face it: most of web3 is tech. This extension works beautifully for blockchain companies, crypto platforms, and tech-forward projects.
.app — Ideal for decentralized applications (dApps) and other web3 projects with a consumer-facing interface.
.one — Represents being #1, having elite expertise, being the best. It's aspirational and clean.
.link — Popular with web3 bio link companies and wallet projects. Simple and functional.
.so — Mostly used for wordplay and domain hacks. Tech folks have also repurposed it to represent "software."
.space — Metaverse companies love this extension. When you're building virtual worlds, .space just makes sense.
.money — Blunt and effective. Popular with crypto projects because it clearly signals financial identity.
.online — Gaining traction in web3 due to its broad appeal and availability.
.ai — Originally for AI startups, but as artificial intelligence and Web3 converge, this extension is finding a new audience in blockchain-powered AI projects.
Good question. The answer is: mostly, but with caveats.
Web3 domains have security advantages—they can't be seized by governments or corporations as easily as traditional domains, and you own them outright rather than renting them. But that cuts both ways. If you lose access to your crypto wallet that controls your domain, it's gone. No customer service hotline. No password reset. Just... gone.
Also, scams exist. Fake domain marketplaces, phishing attacks, and domain squatters are all real problems. Do your research, use reputable platforms, and never share your private keys.
At their core, web3 domains serve three main purposes:
Simplified Crypto Transactions — Instead of copying and pasting a 42-character wallet address (and praying you didn't miss a digit), you can send funds to "alice.eth."
Decentralized Identity — Your domain becomes your portable identity across Web3 applications. One login, many platforms.
Censorship-Resistant Websites — Host content that can't easily be taken down by centralized authorities. This appeals to free speech advocates, dissidents, and controversial communities.
The promise is beautiful. The execution? Still being worked out.
Here's one of the biggest selling points: unlike traditional domains that require annual renewals (miss the payment and watch your domain get sniped by squatters), most web3 domains are yours permanently after a one-time purchase.
You buy it once, you own it forever—or at least as long as the blockchain it's on exists. No subscription fees, no renewal reminders, no expiration anxiety. However, some blockchain domain providers are starting to introduce renewal fees or optional premium services, so read the fine print.
Technically, yes. Practically? It's complicated.
You can host decentralized websites on web3 domains using IPFS (InterPlanetary File System) or other decentralized hosting solutions. These sites are censorship-resistant and don't rely on traditional hosting companies. Sounds great, right?
The catch: Most people can't access these sites without special browsers or browser extensions. Imagine building a beautiful restaurant in a location where 95% of potential customers need a special map to find you. That's web3 domains for mainstream audiences right now.
Some services let you link your web3 domain to traditional hosting, giving you the best of both worlds—blockchain ownership with Web2 accessibility.
There's no universally "best" crypto domain, but here are the major players:
.eth (Ethereum Name Service) — The most popular and widely recognized web3 domain. Integrated with the Ethereum ecosystem, it has the strongest network effects.
.crypto — Offered by Unstoppable Domains, supports multiple cryptocurrencies, and works across many blockchain networks.
.wallet — Also from Unstoppable Domains, explicitly designed for wallet addresses.
.nft — If you're in the NFT space, this is on-brand and memorable.
Your "best" choice depends on your use case. Building in the Ethereum ecosystem? Go .eth. Want multi-chain support? Try .crypto. Creating an NFT project? .nft makes sense.
Several platforms sell blockchain domain names:
Ethereum Name Service (ENS) — For .eth domains, this is the official source. Integration with the Ethereum ecosystem is seamless.
Unstoppable Domains — Offers .crypto, .wallet, .nft, and other extensions. User-friendly interface and lots of options.
Freename — Provides various web3 TLDs with different pricing tiers. They've been expanding their offerings aggressively.
Handshake (HNS) — A more technical, decentralized DNS alternative. Not for beginners.
Always verify you're on the legitimate website—scam sites mimicking these platforms are common. Check URLs carefully, use bookmarks, and consider hardware wallets for securing your domains.
Even web3 founders need traditional domains. Here are the registrars they trust:
Namecheap — Affordable, reliable, popular with developers and startups. Great for buying those .io, .xyz, and .com domains.
Google Domains — Clean interface, transparent pricing, integrated with Google services. Perfect for the minimalist founder. (Note: Google has sold this to Squarespace, but the service remains solid.)
GoDaddy — Love it or hate it, GoDaddy has the largest domain portfolio. When you need a specific .com that's already taken, their aftermarket is the place to look.
Hover — Clean, no-upsell approach. Web3 founders appreciate the straightforward experience.
Porkbun — Quirky branding, great prices, beloved by developers. Supports tons of TLDs.
Dynadot — Strong aftermarket, good for domain investors in the web3 space who play both sides.
Here's my honest take: If you're deep in the crypto ecosystem—you're building dApps, sending regular crypto transactions, or establishing a presence in Web3 communities—absolutely, grab a blockchain domain. A .eth or .crypto address makes transactions easier and signals you're part of the movement.
But if you're building a business, creating a brand, or trying to reach mainstream users? Start with a solid Web2 domain (preferably .com, but .io, .xyz, or others work too). You can always add a web3 domain later as a complementary asset, not your primary identity.
The smart money—and many web3 companies already do this—is on owning both. Use your traditional domain for legitimacy, SEO, and accessibility. Use your blockchain domain for crypto transactions and Web3-native activities.
Think of it this way: You wouldn't wear exclusively vintage designer pieces to a corporate meeting, just like you probably wouldn't wear a full business suit to a blockchain conference. Context matters. The best founders understand when to use which tools.
Web3 domain names represent a fascinating experiment in digital ownership and decentralization. They solve real problems for crypto users while creating new challenges around adoption and usability.
Whether they'll eventually replace traditional domains or remain a niche product for crypto enthusiasts is still TBD. For now, they coexist, each serving different needs and audiences.
My advice? Stay informed, stay skeptical, and don't put all your digital eggs in one blockchain basket. The future of the internet is being written right now, and domain names—both Web2 and Web3—are part of that story.
What's your take? Are you team blockchain domains all the way, or are you hedging your bets with both Web2 and Web3?
Ready to secure your digital identity? Whether you're going traditional or blockchain, the best time to grab your perfect domain was yesterday. The second-best time is right now.
Want to dive deeper into Web3? Check out these resources on blockchain domains and start building your decentralized future—or just make sending crypto to your friends less of a headache.